Writing Articles and submitting them has become extremely popular in recent times.
The questions that are uppermost in the mind of an author are, “Will my article be picked up by other webmasters and published on their website? Will the readers click the link and visit my website?” If this does not materialize, then the time and energy spent on writing articles may be in vain.
On the other hand, if your article had the right recipe to attract huge numbers of visitors to your website, then you have certainly succeeded, and the benefits will be tremendous.
Here we are not talking about keywords and search engine optimization but just “What is it in an article that will attract the audience to your website?”
Captivating and a Catchy Title
The most important thing in the article that can immediately grab the attention and imagination of the audience is, without a doubt, your title. The title should be such that it must compel the reader to stop for a moment and have a quick glance at your article. If you can succeed and you must, then a major part of your battle is over.
Now that the title has played its role, it’s the content that must keep the attention of the reader. While writing articles, the title should not by any means mislead the reader of the article. If it does this will mean that they will lose faith in you, your website, and your products. Writing excellent content displaying your knowledge and expertise is the best way to keep the attention of the reader. Having read an informative and interesting article, their curiosity will naturally be aroused, and they may click through your website. Visitors will want to know more about you, your website and your product and services.
Subtitles and Bullet Points
Subtitles are a great way to help visitors briefly identify the important aspects of your article. This makes it easy for the visitor to know the author’s perspective regarding the article. It must be handled well to keep their interest further.
Bullet points and numbers make your article stand out, and will help visitors enjoy reading the article.
Sincerity of Purpose
In today’s context, many articles are written purely to obtain high link popularity. However, your article should stand out as one written sincerely with the sole purpose of educating the audience. This will no doubt add much value to your article. Writing articles from the heart has its rewards. You automatically connect with the audience, hitting two birds with one stone. The audience not only appreciates the article but also the person behind the article. Your reputation will soon grow as a trusted author with a dependable website and products, thus bringing in more customers and sales.
When writing articles, the best way to connect with the audience is to use simple words with an easy flowing style. It will be wise to keep the technical jargon to a bare minimum and use them only when necessary. Articles with grammatical errors and spelling mistakes will downgrade your article and confuse the audience, who will want to click off as fast as they clicked in.
Writing articles is considered to be one of the best ways to get targeted visitors to your website. An interesting and informative article sincerely written will induce the reader to click on links in your article. A visitor is a very important guest; so treat them as such. It is up to you to provide an experience worth returning for.